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| National Mobilization Campaign Evaluation> |
Project Activities
The JSI and Mosaica team is carrying out the evaluation through
three approaches:
- Document
Review and Research, providing a comprehensive review of
existing materials related to the Campaign, including guidances,
protocols, policies, talking points, memoranda, brochures, reports,
web pages, work plans, and all other documents related to the
structure, process, delivery, assessment, and evaluation of the
Campaign. The review will familiarize the evaluation team with the
project and the planned mix and level of activities across the
regions.
- Observation of Events and Activities and Satisfaction Surveys
using several different tools:
- Flexible but specific participant satisfaction
surveys for use during most Campaign events. The tool will
be designed to gather information for process and outcomes
evaluation and, during the first six to nine months,
formative/design evaluation. The survey tool will be modified for
use with different activities, events, messages, and target
audiences.
- An observation checklist to be used by JSI/Mosaica
staff attending selected Campaign events or activities to facilitate
key data collection. Where the evaluators cannot attend events, the
evaluation team will work with the RRCs or local OHAP contacts to
provide observations where feasible.
- A debriefing instrument to guide the
evaluators (or RRCs in their absence) in meeting with presenters,
trainers, and community leaders immediately after selected events or
activities to review the design, materials, and process, and obtain
their perspectives on quality and potential results. The format will
ensure that those responsible for the activities/events, including
Campaign personnel and partners, will provide feedback on them.
The evaluation team will develop a data collection protocol to
outline the procedure by which surveys are administered, collected,
and entered into a database. If a JSI/Mosaica evaluator is attending
an event or activity, that team member will be responsible for the
administration and collection of the survey instruments. In all
other cases, the RRCs will be charged with this responsibility. RRC
involvement has two direct benefits for the RRCs: increased sense of
ownership in the evaluation and increased capacity to conduct
evaluation.
To ensure consistent data collection, the evaluation team will
conduct a one-half to one-day training session for all RRCs and
other key Campaign staff on evaluation, the methodology for the
evaluation of the Campaign, and the data collection protocols. This
training will be conducted by Mosaica staff and hopefully held in
conjunction with a regularly scheduled RRN team meeting in
Washington, DC.
-
Semi-Structured
Interviews, which will be used to gather information for process
evaluation (including partner development) and for measuring
outcomes, including partnerships developed and resources mobilized,
evidence of initial and continuing action as a result of the
Campaign’s messages and activities, and individual and community
impact. Individuals to be interviewed will include federal agency
personnel involved with the Campaign, RRCs, and other key
stakeholders such as representatives of faith-based partners,
representatives of community-based organization (CBO) partners,
Speaker’s Bureau members, public officials, key event participants,
and other community stakeholders.
JSI and Mosaica will take advantage of information technology
throughout the project to gather, aggregate, and analyze data
collected.
Mosaica and JSI will develop two reports based on the information
gathered:
-
A Progress Report
at the end of year one of the Campaign, which will include
recommendations for substantial changes for year two events and
activities.
- A comprehensive
Final Report at the end of year two of the Campaign, which will
include a report on outcomes, discussion of best practices or
models, lessons learned, and recommendations for future Mobilization
efforts.
Evaluation Team Background
John Snow, Inc. (JSI) is a health care research and consulting
organization committed to improving the health of individuals and
communities worldwide. Since its inception in 1978, JSI has grown to
a staff of more than 400 with expertise in public health, clinical
care, research methods, community and organizational development,
and program operations. JSI’s commitment to improving HIV/AIDS
prevention and care began in the early days of the epidemic. Since
then, JSI has worked with both domestic and international
organizations at the local, state, and federal levels to develop and
advance HIV health services delivery for PLWH and prevention
programs for those at risk. JSI’s work began with an assessment of
the impact of HIV on federally funded community health centers in
1991 and an evaluation of the HIV Service Demonstration Program, the
first federally-funded, coalition-based HIV/AIDS services program.
Since that time, JSI’s HIV/AIDS portfolio has expanded and now
includes program evaluation, comprehensive planning, prevention and
education, needs assessments, HIV service models, clinical trials
and training, quality assurance and improvement, and technical
assistance (TA). One of JSI’s core strengths is its ability to work
with grantees and community-based organizations to develop and
provide high-quality HIV/AIDS services that meet federal mandates
and guidelines, yet are responsive to local needs and priorities.
JSI has developed a rich network of community and government
partners, clinicians and advocates, minority leaders, and people
living with HIV/AIDS (PLWH) with whom it collaborates regularly.
JSI is the current contractor managing the Office of HIV/AIDS
Policy’s The Leadership Campaign on AIDS (TLCA).
Mosaica: The Center for Nonprofit Development and Pluralism is a
multicultural nonprofit that provides tools to other nonprofits to
build just, inclusive, and thriving communities and societies and
helps public agencies work effectively with nonprofits and
communities. Its special commitment is to strengthen and support
entities committed to serving and empowering those whose voices are
least likely to be heard when public policies are adopted and
resources allocated.
A national organization established in 1994 in the District of
Columbia, Mosaica:
- Helps nonprofit
organizations, planning bodies, and community associations become
stronger and more effective through training and facilitation,
individual consultation, evaluation, and easy-to-use “how to”
guides.
- Links the
nonprofit, public, and private sectors in ways that strengthen local
communities and enrich American society.
- Helps individuals
and groups develop the skills to bridge racial, ethnic, and economic
differences and work effectively in multicultural societies.
Mosaica has been involved in technical assistance efforts related to
HIV/AIDS since its inception. It has assisted well over 100 minority
CBOs, community planning bodies for HIV care and prevention, and
public agencies involved in HIV, providing organizational
assessments, evaluations, and a wide range of capacity-building
services. For more than 12 years, Mosaica has long been a part of
the Ryan White CARE Act Technical Assistance Contract, assisting
Ryan White grantees and providers, planning bodies, and the Health
Resources and Services Administration’s HIV/AIDS Bureau (HRSA/HAB),
which administers the CARE Act.
Mosaica has been involved in many HIV-related evaluations and TA
efforts with a strong community of color focus. A Mosaica team
evaluated the Regional Resource Network program as implemented
through September 2006. Mosaica has been a partner in OHAP’s The
Leadership Campaign on AIDS (TLCA) for most of its existence. It is
currently JSI’s subcontractor for TLCA, responsible for
output-focused process evaluation and short-term project outcomes
measurement, as well as technical assistance to community and
faith-based partners and plain language training to federal staff.
For more than six years, Mosaica was also part of a team that
evaluated two national minority-focused HIV prevention
capacity-building initiatives funded by the Centers for Disease
Control and Prevention (CDC) – the National Regional Minority
Organizations program and the Capacity Building Assistance (CBA-1)
program.
Roles: JSI will oversee the project, participate in project design,
and provide the data systems for the evaluation. Mosaica will be the
lead agency conducting the day-to-day activities of the evaluation
and assessment. Mosaica’s experience working in communities of color
will inform all aspects of the project, from data collection to
reporting.
JSI team members working on the evaluation include:
- Jeremy Holman,
Senior Consultant, serves as Principal Investigator for the project.
He is involved in overall project oversight and management,
including completion of reports and deliverables. Dr. Holman has
over eight years of HIV/AIDS experience with a focus on TA, capacity
building, and community-based organizational management.
- Rodolfo Vega,
Senior Research Scientist, serves as a Technical Advisor for the
project. He is involved in the design of the formative, process, and
outcome evaluation components. Dr. Vega has extensive experience in
program evaluation and in working with communities of color across
the country on HIV/AIDS and substance abuse issues, with a focus on
TA that helps community-based organizations translate research into
practice.
- Thomas Mangione,
Senior Research Scientist, serves as a Technical Advisor for the
project. He is assisting with evaluation design and survey and
evaluation tool development. Dr. Mangione is the Director of JSI’s
Survey Research Facility and is an evaluation specialist with over
30 years of survey research experience using in-person, telephone,
and self-administered data collection methods.
- Fong Lui, Staff
Consultant, serves as Database Programmer for the project. She is
involved in the development of a tracking database to produce timely
data for evaluating Campaign activities. Ms. Lui has extensive
experience with a wide range of programming and database
applications that allow her to manage complex databases and
reporting processes in a constantly changing health services
environment.
- Melinda Stylos-Allan,
Staff Associate, serves as Research Assistant for the project. She
will maintain the tracking database and provide administrative,
research, and technical support for all project team members and
activities.
The following Mosaica team members will serve as lead staff for the
evaluation:
-
Emily Gantz McKay,
Mosaica Founder and President, serves as Senior Technical Advisor
for the project. She is involved in project design and in all stages
of the project, primarily planning, evaluation and instrument
design, and report preparation. Ms. McKay has more than 35 years of
experience in assisting minority nonprofits and 17 years in HIV/AIDS
planning, prevention, and care.
-
Ruben Cantu,
Senior Program Specialist, serves as Project Director. He is
involved in project management, tasks and deadline monitoring, and
report preparation. He is the primary point of contact with OHAP.
Mr. Cantu has extensive experience as a technical assistance
provider for minority CBOs working in HIV/AIDS. He has broad
experience in program management and HIV prevention and care.
-
Nicole Robinson,
Evaluation Specialist, serves as Evaluation Specialist, with primary
responsibility for data collection and analysis. She will be
involved in the development of evaluation measures and instruments,
the implementation of the evaluation, including training of RRCs,
the management of data collection and analysis, and report
development. Ms. Robinson has extensive experience with HIV/AIDS and
health promotion programming and evaluation.
-
Ana Tellez,
Program Assistant, serves as Project Assistant for the project. She
provides general support for the project team, including assistance
with evaluation data collection, aggregation, and analysis. Ms.
Tellez has worked on multiple evaluation projects for local and
national organizations while at Mosaica.
Additional Mosaica team members, such as Program Administrator and
Senior Project Specialist Hila Berl (who will provide oversight and
evaluation expertise) will also serve as part of the project team.
For More Information
For more information, please contact Ruben Cantu, Project Director,
at 202-887-0620 or via e-mail at ruben@mosaica.org.
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